GoodKnight helps clients and business partners solve complex challenges to get people talking, be part of a bigger conversation, and drive impact. Passionate and pioneering marketing and communications leaders Claudia Strauss and Laura Leinweber bring a Chief Marketing and Communications Officer mindset, a depth of experience in brand activation, PR and communications, global brands and NGO’s, scalable startup ventures, sustainability and social impact with bravery, good energy, and a long track record of excellence.

 

YOU ARE:

  • Purpose Driven Companies and Brands

  • Entrepreneurs, Founders, and Start Ups

  • Private Equity, VCs, and Incubators

  • Cultural Institutions

  • NGOs / Not for Profits

  • Agencies and Consultants

YOUR CHALLENGE IS:

  • CMCO level vision, strategy, and implementation

  • Ownable thought leadership platform

  • Memorable and relevant brand story

  • Awareness, PR, and profile raising

  • Engagement with multiple audiences

  • Stakeholder engagement and buy in


HOW WE PARTNER:

We provide hands-on senior level client management and partner closely with clients on strategy, planning, development, and oversight of all facets of work scope.
We work with best-in-class specialized support and experts (creative agencies, content filmmaker, publicist, event management, designer) as the project needs demand to manage work efficiently.
We leverage deep networks and work with a range of trusted partners for digital and search engine marketing, NGO partnerships, customer relationship management, paid media, creative design, video production and market research.


SERVICES:

  • Deputy CMCOx2

  • Brand building campaigns, content, and activation

  • Communications and Public Relations campaigns

  • Brainstorming Accelerator

  • Go-to-Market for start-ups

  • Your ESG Narrative and Impact Story

  • Agency search